31 May The 6 Lessons We’ve Learned About Product Marketing at a Startup #digitalTransformation
A look at how our product marketing teams have evolved as we’ve grown in order to optimize our setup and grow our products.
Sourced through Scoop.it from: open.buffer.com
WHY IT MATTERS: marketing roles and responsibilities are being disrupted by digital technologies. This paper provides some great insights on how to organize and structure your marketing team from small startup to large organizations.