French shopping mall Galeries Lafayette redefines the clothes hanger to make it digital and connected #storeTransformation #IOT @galeries_laf @ineat @Blue_Griot

La problématique à laquelle nous faisions face était de savoir comment améliorer l’expérience client tout en créant un moment privilégié entre les vendeurs et les clients. De ce fait, grâce au cintre connecté, le vendeur deviendra davantage un conseiller stylistique et le client pourra immédiatement consulter les tailles disponibles, le prix et essayer un vêtement qui lui sera directement amené en cabine.

Sourced through Scoop.it from: www.unistudio.design

WHY IT MATTERS: the equipment in stores is bound to change in the coming years. Here a great example of this innovation. The clothes hanger is connected to provide information and connects the customer to the clothes and the fitting rooms. Great product prototype, would love to have access to the analytics data that was collected on its usage. Would also love to see the operations and maintenance knowledge they gathered during the tests (breaking, malfunctions, stolen, etc.)…

Farid Mheir
farid@mheir.com