An excellent short video by digital #retail pioneer Federico Marchetti of @NetAPorter which explains how humans+AI is the best combination: AI Can’t Create Luxury. You Need Human Talent

Today we use labels to signify a sense of luxury and quality. As automation paces ahead, there is a new label making its way through to denote the fineness of items and garments: made by human beings, says Federico Marchetti, Founder and CEO of the Yoox Net-A-Porter Group. Marchetti is an entrepreneur at the helm of luxury and technology, who both founded and now heads the world’s leading online luxury retailer.

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WHY IT MATTERS: This leader and pioneer explains how retailers can leverage AI to make their designers and sales teams better at their job.

Farid Mheir